Makeup 100 years ago vs. now
A hundred years ago, the inspiration for makeup was Hollywood, and there's been a drastic change since then. Back then, makeup was usually found on movie stars and musicians.
According to Glamour Gaze, "Max Factor founded his own beauty lab in 1909 to create products for the stars, and the first metal-tube of lipstick was invented in 1915."
According to thisinsider, "by the '40s and '50s, everyone was wearing red lipstick, as well as other beauty products that complimented their natural features." However, makeup products were mostly made for women with a pale complexion until the 70s, when makeup began to be made for dark complexions, as well.
Throughout the 1900s, beauty trends changed rapidly from wearing dark lipstick to bright color, as in eye shadow. The main focal point of makeup at the time was women's lips. However, over the past 100 years, society has changed its idea of what makeup should look like and who can wear it.
In 2019, makeup is inspired by glamour and "inspired by artists on YouTube and Instagram," rather than Hollywood movie stars. Now, few men present themselves wearing makeup, and there are trends such as glitter eye shadow, contouring, false eyelashes, and filling in eyebrows.
Face makeup like powder compacts were really popular in the early 1900's, but now we have foundation, concealer, highlight, color corrector, powder, and more.
Makeup products 100 years ago were made to look extremely natural but glamorous; now makeup is meant to make you pop and look your very best.